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For field marketing teams at cybersecurity vendors

900 badge scans. Which 30 does sales call first?

Your scanner counted everyone. It can't tell you who engaged.
MoVA runs the branded experience attendees stop for, and captures who engaged, how long, and on what.
One QR code, no app. 
Book a demoSee how it works for your team

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Your booth is a write-off you can't defend.

The badge says someone showed up. It never says who engaged, how long, or on what.

That blind spot is the only thing MoVA solves.

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One system that covers the floor and captures the evidence.

People stop for the experience. We capture who engaged, how long, and what pulled them in.

Your reps walk in with context. Your sponsors renew on proof.

Voluntary attention is the proof

6000+
cumulative across activations
56 sec
self-directed time per person, 10× the trade show norm
54.5%
of users complete the full journey

Everyone leaves smarter.

We turn what you know into experiences people want to play. They learn something useful. You learn who they are.
That's where relationships start, and relationships are how business gets done. We just make that part measurable.
See what this looks like on an event floor

Built for both sides of the event.

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Field Marketers

Prove your event spend with real engagement data.  

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Conference Organizers

Turn venues into data-rich sponsor proof.

See how MoVA works

Creativity that reports back.

Every experience feeds the same data layer. 

Make your next event the one you can prove.

Get started todayNot ready for a call? See how the pilot works
MoVA Team (2)

About Us

Founded at Princeton. Built to make events measurable.

We're architects and technologists who design how people move through space. We brought that to the conference floor and built the signal layer the channel never had.

See you on the floor.

Reach out and we'll get back to you within a day.