MoVA Realities | Prove What Your Event Spend Did

You are not the problem. The measurement is.

98%

of B2B teams struggle to justify event spend

86%

can't prove what the spend returned

90%+

of events teams name proving ROI their top priority

Vendelux 2026, Forrester 2025

Your booth is a write-off you can't defend.

The badge says someone showed up. It never says who engaged, how long, or on what.

That blind spot is the only thing MoVA solves.

One QR code. No app. Same floor, better data.

Scan

A QR code opens the experience. No app.

Play

A one-minute branded experience. The questions inside it are the qualification.

Record

Every choice and every second is captured as they go.

Call

You get a file that ranks who to follow up with first.

Here is what one cyber floor actually held.

96%

chose to identify themselves

53%

turned out to be cyber buyers, 1.8x the conference benchmark

91 sec

of voluntary attention per person

Wiz at SecTOR 2025 · Read the case study

For field marketing teams at cybersecurity vendors

900 badge scans. Which 30 does sales call first?

Your scanner counted everyone. It can't tell you who engaged.

MoVA runs the branded experience attendees stop for, and captures who engaged, how long, and on what.

One QR code, no app.

Trusted by

As seen on

You are not the problem. The measurement is.

Your booth is a write-off you can't defend.

One QR code. No app. Same floor, better data.

Scan

Play

Record

Call

Here is what one cyber floor actually held.

You own the booth number. Sales grades you on pipeline.

Nobody ever gave you the data in between. That's what this is.

Field marketing is measured on a sales metric while doing a brand job. MoVA closes the gap with engagement depth per contact, so the spend defends itself.

About Us

Founded at Princeton. Built to make events measurable.

Make your next event the one you can prove.

Not ready for a call?

For field marketing teams at cybersecurity vendors

900 badge scans. Which 30 does sales call first?

Your scanner counted everyone. It can't tell you who engaged.

MoVA runs the branded experience attendees stop for, and captures who engaged, how long, and on what.

One QR code, no app.

Trusted by

As seen on

You are not the problem. The measurement is.

Your booth is a write-off you can't defend.

One QR code. No app. Same floor, better data.

Scan

Play

Record

Call

Here is what one cyber floor actually held.

You own the booth number. Sales grades you on pipeline.

Nobody ever gave you the data in between. That's what this is.Field marketing is measured on a sales metric while doing a brand job. MoVA closes the gap with engagement depth per contact, so the spend defends itself.

About Us

Founded at Princeton. Built to make events measurable.

Make your next event the one you can prove.

Not ready for a call?

Nobody ever gave you the data in between. That's what this is.

Field marketing is measured on a sales metric while doing a brand job. MoVA closes the gap with engagement depth per contact, so the spend defends itself.